This astonishingly mad bit of typesetting turned up on a packaging box I was re-recycling the other week.  I assume it was manufactured abroad, but cannot work out how they managed to get a different font, size, weight and even orientation for every letter! Perhaps Jamie Reid has been taking on part-time work…

crazy typesetting

Kind of makes the ugly Tesco eXpress logo I was moaning about a while back look a model of good design.


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